KONTAN.CO.ID - JAKARTA. PT Dyandra Media International Tbk (DYAN) is optimistic about the business prospects of Event Organizers (EO) in 2024. This optimism is in line with several DYAN events that will be held in the first quarter of 2024. 

Corporate Secretary of Dyandra Media International, Mirna Gozal, said that one of the signature events through the Dyandra Promosindo business unit that will be held in February is the Indonesia International Motor Show (IIMS). 

“After that, the B2B (Business to Business) Indonesia International Furniture Expo will be held on February 29 - March 3, 2024, at JIExpo Kemayoran,” revealed Mirna, to Kontan.co.id, Sunday (11/2). 

She continued, that several annual events will also be held again this year such as the International Franchise License and Business Concept Expo & Conference on August 16-18, 2024, KICKFEST Malang on August 28 - September 1, 2024, ASEAN Energy Business Forum on September 24-26, 2024 in Laos, Indonesia EBTKE Conex 2024 on November 20-22, 2024 and some other line-up events. 

Baca Juga: Bisnis Event Organizer Dyandra Media International (DYAN) Merekah Tahun Ini

The music concert organized by DYAN will also bloom in 2024. Not long ago, Dyandra just held by PT Dyandra Global Edutainment (a business unit of Dyandra Promosindo) namely NCT 127 3^rd Tour ‘Neo City: Jakarta – The Unity’ on January 13 & 14, 2024 at Indonesia Arena Senayan.

In addition, there will also be an IIMS Infinite Live music concert that will be held again on February 15-25, 2025 at JIExpo with a line-up. “As well as several lines of Korean concerts that will be held after the Eid holiday,” she added. 

The income of event or exhibition organizers still supports DYAN's business so far. Mirna said the majority of events organized are annual events that are more sustainable, plus event orders that collaborate well with the government, private companies, and associations. 

Baca Juga: PT Dyandra Media International (DYAN) Optimitis Pendapatan Tumbuh 20% Tahun 2023

“We focus on the development of annual events and also event orders, we also target several music concerts both local and international,” explained Mirna. 

On the other hand, DYAN also continues to strive to expand the MICE market segmentation to business development through the tourism leisure industry. 

DYAN, through its business unit PT Mitra Natura Raya, has been acting as a tourist park operator since 2020 by managing four Botanical Gardens, namely Bogor, Purwodadi, Cibodas, and Bali. 

In addition, through the business unit PT Dyandra Mitra Indah, since mid-2023, it has collaborated as an operator of three attractions at Taman Mini Indonesia Indah (TMII), namely Freshwater World & Insect World, Bird Park and Komodo Museum and Reptile Park. 

“Through the business unit PT Mitra Global Animalia, we also collaborate with BRIN in managing the Animal Science Tourism area called Animalium BRIN located in Cibinong and is the largest in Indonesia,” explained Mirna. 

With several agendas this year, DYAN hopes that revenue in 2024 will increase by approximately 10% compared to the realization of revenue in the 2023 fiscal year. 

Editor: Syamsul Azhar