Property Market Moves, Duta Putra Land Launches New Residential Cluster



KONTAN.CO.ID - JAKARTA. A number of analysts and business players are optimistic that the property market will continue to grow in 2024 despite the political year. This confidence is driven by the factor of the value-added tax exemption incentive borne by the government (PPN DTP) released last year. 

Associate Director of Research & Consultancy Services Leads Property, Martin Samuel Hutapea, said that the opportunity for the landed house market in Jabodetabek in 2024 will be vibrant. He sees the optimism of the landed house market has actually been seen from the increasing supply.  Baca Juga: Bumi Serpong Damai (BSDE) Prepares Capex Up to IDR 4 Trillion in 2024

Data from Leads Property Services Indonesia in mid-2023 recorded 162,000 landed houses in Jabodetabek. Of this number, 44% are in Tangerang, 25% in Bekasi, 21% in Bogor, 5% in Jakarta, and 5% in Depok.  "Positive sales performance will still occur until 2024 amid a slowdown in supply and demand growth," said Martin, recently.


Following the trend of housing needs in the Tangerang area, Duta Putra Land launched a new luxury residential cluster within the 100-hectare Grand Duta Garden area, namely the Melrose cluster.  This new cluster is located in a strategic area just 7 minutes from Soekarno Hatta Airport, 5 minutes from the Benda JORR 2 toll exit, and 10 minutes from Daan Mogot.

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Iyang Setiawan, as the President Director of Duta Putra Land, said that the Grand Duta Garden area has developed with various facilities. The area already has a Sport Club equipped with a swimming pool, badminton court, futsal field, and gymnasium. 

"In addition, 300 commercial units have been built, lifestyle supporting tenants such as HyFresh Supermarket, KFC, McDonalds, Solaria, Starbucks, Kopi Janji Jiwa, and several branches of well-known banks," revealed Iyang in his official statement, Friday (2/2).

Meanwhile,  Effendi, as the Sales Director of Duta Putra Land, explained,  Melrose cluster at Grand Duta Garden was designed by Thomas Elliot from PAI Architect with a classic building concept that emphasizes aesthetics and an elegant impression. The combination of high windows on the house facade further enhances the luxury of the residential design in the Melrose cluster. 

Duta Putra Land will prepare 13 facilities in the Melrose cluster, such as The Pavillion, children's playground, yoga area, barbecue area, and other thematic park facilities.  In addition, all units in the Melrose cluster are already equipped with a canopy, CCTV, smart door lock, smart home system.

Melrose is the last exclusive in the Grand Duta Garden area with several types of residences according to consumer needs such as type 5 width namely Lily type and width 6 Rose type, with an alternative choice of 2 or 3 floors and our masterpiece type namely width 6 Orchid type and width 8 Peony type, which is a 4-floor type. 

To market this new product, Duta Putra Land  provides attractive promos specifically in the launching period, namely the initial price of a 3-story house starting from IDR 1.9 billion,  VAT subsidy, DP subsidy, KPR cost subsidy, free BPTHB, free SHM upgrade. 

For information, Duta Putra Land is a real estate developer company that has been established since 1983 and already has more than 38 property development project portfolios consisting of housing, apartments, commercial areas, office towers, superblocks, and autonomous city areas. One of them is the 200-hectare autonomous city project Grand Duta City Bekasi which was previously launched in 2019 and Grand Duta City South of Jakarta in 2021.

Editor: Syamsul Azhar